Jose Herrera – Medium

Jose Herrera

Empathy is the Core of Quality Customer Experience:

Understanding Empathetic CX and why automation can never replace the Human Connection

3 min readMay 5, 2022

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Empathy is the Core of Quality Customer Experience:

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Jose Herrera

CX Trends in 2022

During 2021, commerce and retail was all over the map. Some industries thrived while others floundered due to the ongoing pandemic and…

3 min readJan 28, 2022

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CX Trends in 2022

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Jose Herrera

Outsource & Conquer: Why outsourcing CX this year is more important than ever before

This year it seems the holiday season has crept upon us, even faster than years past. Early holiday promotion coupled with the global…

2 min readNov 12, 2021

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Outsource & Conquer: Why outsourcing CX this year is more important than ever before

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Jose Herrera

Understanding Customer Experience and its Benefits to Your Organization

Customers are the backbone of your business. Making them happy is the best way to promote loyalty, repeat purchases, and grow your…

3 min readNov 5, 2021

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Understanding Customer Experience and its Benefits to Your Organization

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Jose Herrera

Don’t forget the Customer Experience this Black Friday & Cyber Monday

This year, amid the pandemic supply chain shortages and recent shipping delays, consumers are already planning for the holidays well before…

2 min readOct 11, 2021

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Don’t forget the Customer Experience this Black Friday & Cyber Monday

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Jose Herrera

How brands can give the gift of CX this Holiday

Every year, consumers may notice that it seems like the holiday season starts earlier and earlier. Halloween decorations appear in…

3 min readSep 23, 2021

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How brands can give the gift of CX this Holiday

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Jose Herrera

Identify Great Customers from Their First Purchases

Several new studies show that there are clear ways to identify customers and their predictive spending habits simply based on their first…

2 min readAug 31, 2021

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Identify Great Customers from Their First Purchases

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Jose Herrera

SMS & CX: Broadening the Conversation

In 2020, the playing field for e-commerce was forever changed. Prior to the COVID-19 pandemic, e-commerce was gaining momentum and rapid…

2 min readJul 9, 2021

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SMS & CX: Broadening the Conversation

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Jose Herrera

Prioritizing CX During the Labor Shortage

Currently, America is experiencing a labor shortage. In short, this means businesses — in all different sectors — from ride sharing…

3 min readJun 30, 2021

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Prioritizing CX During the Labor Shortage

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Jose Herrera

Horatio, our story

Profit & Purpose

3 min readJun 9, 2021

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Horatio, our story

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Jose Herrera

Jose Herrera

Co-founder and CEO of Horatio. Provides Horatio’s strategic vision, as well as looking after sales, marketing, and real estate.

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